


34 DEMOGRAPHIC REASONS TO ADVERTISE TO GOLFERS!

$100,980++
The average golfer household income is 200% greater than non golfers.

$100,000
8 out of 10 have a net worth over

$768,400
The average net worth of a golfer.

$100,000
1 in 3 golfers have a net worth over

90%
of 500 Fortunate CEO's are golfers.

1 in 4
golfers own
their own business.

1 in 3
Golfers are in top level management.

38%
Interested in purchasing a luxury leisure property.

own at least
1 vacation home.

91%
of golfers are
home owners.

Avid PGA Tour viewers are more than 200% as likely to own a
2nd home.

72%
paid for home
repairs last year.
18%

Golfers are
75% more likely to
own a boat or recreational vehicle.

32%
own at least 3
or more vehicles.

56% spent over
$30,000+
on their last vehicle purchase.

47%
will purchase a
new vehicle

83%
own securities.

86%
own life insurance.

44%
invest so they
can retire early.

plan on seeking financial planning advice within the next year.

73%
dine out at least
1x a week.

32%
spend over $3,000
a year at restaurants.

77%
drink wine on
a regular basis.

64%
buy filtered
or bottled watter .

Golfers take an average of
of vacation each year, usually on 2 main trips.

$6,800
were spent annually by Golfers on their main vacation.

64%
of golfers took an international trip in the past 3 years.

Golfers fly an average of
5.5 times
every year.
12.4 days
40%

22%
plan to buy a new computer this year.

46%
plan on purchasing hardware this year.

71%
use Facebook,
LinkedIn or Twitter.

They connect to
the internet over
160x every month.
plan to buy a
camera this year.
22%

purchased products
online last month.
53%
